7 March, 2019 - 01:30 PM GMT

How to capitalise on the rise of the gig economy

The gig economy is booming – from Uber Eats to airtasker to Ola, 100s of 1000s of Australians are benefitting from a side hustle.

It seems just about everyone has a side hustle these days. Whether it’s a freelancer racking up some extra hours designing logos or a website or your neighbour hitting the road as an Uber driver; the gig economy is booming. So how can you take advantage of it to make some extra cash?

The Sydney Morning Herald reports the gig economy is a real boon for the self-employed and contractors, as it has opened the door to more opportunities. As businesses look to outsource work, the gig economy is boosting the labour market with a swathe of self-motivated workers eager for a fast job and a fast buck.

Flexibility, freedom, better pay and greater control are just some benefits of working on a project rather than on a permanent basis. Indeed, according to Peter Miscovich, Managing Director, Strategy and Innovation, JLL Consulting, by 2020 gig workers will comprise half the workforce and as much as 80 per cent by 2030.

With this in mind, why wouldn’t you consider a side hustle?

If you’re ready to make the leap, considering your interests and skills is a good place to start. There is no point opting to drive an Uber if you’re xenophobic or hate driving. Examine your existing business or job and think laterally. What skills are transferable? What are you good at? How could you turn these extra skills into a buck?

You’d be surprised at the many jobs you could undertake as a side hustle.

If you’re a copy writer, designer, or marketer, check out for extra work after hours. Roles relating to website development, internet applications and social media exhibited strong growth on the platform, suggesting more business owners are outsourcing these roles, so why not turn your love of Facebook and Instagram into some extra moula?

Date entry and excel spreadsheet skills were amongst the most in-demand roles on between July -September of 2018, proving there is no shortage of jobs for savvy front office workers. Proof-reading is also in demand.

Queensland University of Technology’s (QUT) David Fagan says small business owners are increasingly optimising their workforces by using freelance work.

“We’re seeing more businesses employ people they really need with specialist skills and then outsourcing generic skills,”

It’s not just office workers who are benefitting. Tradies can make an extra quid by plying their services on the likes of or Airtasker. In fact, serviceseeking boasts they have a new job posted every 47 seconds. That’s a lot of tradies knocking off extra work after hours.  The most popular job on the platform, however, is something that used to be delegated to the kids for pocket money – lawnmowing!

While the Australian Bureau of Statistics has no solid info on how many people are flitting between gigs – driving for Uber by night, walking dogs and cleaning houses by day or cycling to your house with your Deliveroo in tow every evening – Unions NSW have estimated this work adds $504 million to NSW’s economy annually and provides income for 45,000 residents. That’s an awful lot of side hustling.

As more traditional industries continue to be disrupted there is little doubt the gig economy will continue to rise. The question for you is not so much how can you benefit but when will you?